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The
Philanthropic Trends Digest
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A publication of Lawson Associates, Inc.
March 15, 2010
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"He who has never denied
himself for the sake of giving,
has but glanced at the joys
of charity."
Madame Swetchine |
Dear Friend,
Why do people give? That is a question this fundraiser has been
trying to answer for over forty years.
Bernard Ross and Clay Segal, two nonprofit consultants from Great Britain,
have attempted to answer this question in their book, The Influential
Fundraiser. The two have been engaged in training and coaching
nonprofit leaders for many decades.
Ross and Segal contend that fundraisers are more apt to succeed if
they understand what influences donors to make big decisions. This
involves psychology, neurology and antropology and what people respond
to and how they make decisions. All of this can be summarized
in one simple observation - the way the donor and fundraiser communicate
with each other makes all the difference.
The fundraiser must watch for all the ways the donor likes to absorb
information and get on that wavelength as quickly as possible. In
addition, the fundraiser must gently find out the donor's inaccurate
perceptions about the charity and quickly rectify them. And the
fundraiser must be prepared to use various approaches to the donor
as the donor reveals his or her style of decision making.
How does the fundraiser do all this - he or she listens to the donor
rather than talking to him. One reader of the book summarizes
how the book has changed her as a fundraiser: "Now, I go
in and ask them why they care about the work, and I really listen. Fundraising has
become a complicated science, but it's really about one person connecting
with another." This observation by Jane Robinson is one in
which I fully concur.
Sincerely,
Douglas M. Lawson, Ph.D.
The Chronicle of Philanthropy, February 25, 2010, p. 1.
_____________________________________
Did you know?
DALLAS UNITED WAY BEATS GOAL When the United Way of Metropolitan
Dallas began its 85th annual fund drive in September of 2009, the goal of $54
million seemed to some to be beyond reach. But reach it they did and exceeded
it with a final total of $56 million. This says a lot about the people of
Dallas as well as much about the state of philanthropy in America. Campaign
Chair, Clint McDonnough, puts it this way: "This community has demonstrated
time and time again, even in tough economic times, they will come together and
do what's best for the community, and they've done it again."
The Dallas
Morning News, February 26, 2010, p. 3B.
HEALTH CARE CRISIS AS EMERGENCY DOCTORS LEAVE HAITI
The United
States is pulling its personnel out of the field hospital setup by the U.S. Department
of Health and Human Services to aid victims of the January 12th earthquake in
Haiti. The U.S. Navy's Comfort, a medical ship, is also phasing out patients. This
is causing a new crisis brought about by the new lack of physicians needed to
perform second operations on patients and the need for physicians to attend the
patients hit with new cases of diarrhea, malaria, tuberculosis and other diseases. One
nonprofit, Gheskio, an HIV/AIDS clinic next door to the U.S. field hospital is
trying to take up the slack. Gheskio will take over the field hospital with
financial help from the Caris Foundation in Texas and Weill Cornell in New York. This
is a ever growing new crisis in Haiti that must not be ignored.
The Wall Street
Journal, February 24, 2010, p. A11.
PEPSI CHARITY CONTEST POSES QUESTIONS
An internet charity contest
called Pepsi Refresh is planning to give more than $20 million to charities. Its
submission rules, however, are being called into question. The Joyful Heart
Foundation, which currently sits atop the rankings in one category of the contest,
seems to have gotten some help from Pepsi itself, which is against the rules. Specifically,
it appears that the Joyful Heart Foundation, started by Mariska Hargitay, a star
of "Law and Order: Special Victims Unit" had its submission materials
updated by the staff of Pepsi after the submission deadline. Pepsi denies
this. In any case, the contest is a clever new idea and we hope this incident
will not harm the good for nonprofits that Pepsi set out to accomplish.
The New York Times, February 26, 2010, p. A16.
FAIR-TRADE, FASHION AND PHILANTHROPY
One year ago, Kristen Dickerson,
a Baylor University graduate founded with graphic designer and friend, Sophia
Hirokawa Lin, a fair-trade and fashion nonprofit, Raven and Lily. The web-based
organization has a motto: "to create well-designed accessories that
return 100% of the proceeds to the maker's community." Working with
women's group in Africa and India the basic idea is to empower women's micro-enterprise
business in these parts of the world. Raven and Lily, through a volunteer
staff, create blueprints for a variety of goods, which then go to impoverished
women in Africa and India who craft the designs by hand. What a great idea!
The Dallas
Morning News, February 26, 2010, p. 12E.
NO MORE BROWNIES AT SCHOOL FUNDRAISERS
The city of New York has
banned any homemade or unpackaged items for use in school fundraisers by either
students or Parent-Teacher Associations. Instead, packaged goods which have
200 or fewer calories are being approved. Fifty percent of the profits from
the approved packaged goods go to the companies that make them, whereas 100%
of the profits went to the schools' needs when bake sales were the norm. The
old bake sales worked, let's see how the fundraisers fare with the new rules.
The New York Times, February 24, 2010, p. A17.
IVY LEAGUE PRESIDENT AND GOLDMAN SACHS
For ten years, Ruth Simmons,
president of Brown University has been on the Board of Goldman Sachs. Last
year, she was paid $323,539 by Goldman Sachs, which was on top of her $576,000
salary at Brown. She was one of ten board members who decided how big these
Goldman Sachs bonuses would be, including the $9 million paid as a bonus to Lloyd
C. Blankfein, Goldman's Chairman and CEO. There has been quite a bit of
controversy at Brown over her Goldman role and she has decided to resign from
the Goldman Board. She has also left the Board of Pfizer, but remains on
the Board of Texas Instruments. Dr. Simmons says she is stepping down from
these Boards because they take too much of her time. We will leave it at
that and give her and Brown the benefit of the doubt.
The New York Times, March 2, 2010, p. B1.
HUMANITARIAN AGENCIES RESPOND TO CHILE
American nonprofit humanitarian
aid groups such as Save the Children, Doctors Without Borders and The American
Red Cross are responding to the earthquake crisis in Chile as quickly as possible. The
American Red Cross immediately sent $50,000 to the Chilean Red Cross and other
Red Cross groups in other countries have pledged $300,000. The Red Cross
is prepared for simultaneously occurring crisis in various parts of the world
because of well stocked storage facilities strategically located in Panama, Dubai
and Malaysia. This allows swift deliveries of supplies and equipment to
disparate regions including Chile.
The Wall Street
Journal, March
1, 2010, p. A16.
MEDICAL SITUATION IN HAITI GETTING WORSE
Dr. Scott Plantz, a clinical
associate professor of emergency medicine at Chicago Medical School, was in Haiti
February 19-23. He is the author of more than 20 medical textbooks and co-founder
of the American Academy of Emergency Medicine. In Port-au-Prince, he worked
at Project Medishave and the University of Miami Global Institute Hospital which
is located just 200 yards from the runway at the main airport. Even though,
this is one of Haiti's best hospitals, he described working there as being in "chaotic
hell." He says that medical conditions in Haiti are a hundred times
worse than when the earthquake first hit. We must listen to people like
Dr. Plantz and know that the Haiti crisis is not only not over, it is getting
worse.
USA Today, March 1, 2010, p. 13A.
HSBC CHIEF EXECUTIVE SET TO DONATE BONUS
Michael Geoghegan, CEO
of HSBC Holdings, PLC in London is going to be awarded a bonus of $6.1 million
shortly. According to individuals who know Geoghegan, he is planning to
donate part or all of it to charity. The issue of bonuses has been very
controversial at Britain's largest bank as well as at banks in the U.S. We
will await Mr. Geoghegan's final decision and hope that he will become a major
donor to charity as a philanthropist this year.
The Wall Street
Journal, March 1, 2010, p. C1.
PHILADELPHIA ORCHESTRA MUSICIANS FORGO RAISES
Nonprofit orchestras
throughout America have been facing financial crisis for the past several years. A
big part of the crisis has been the cost of the orchestras. Orchestra musicians
around the country are being asked for concessions. In the case of the Philadelphia
Orchestra, they have responded favorably with a vote to forgo raises. Other
musicians with other orchestras are also making concessions and this is keeping
orchestras alive in these tough economic times. This is good, but the better
solution will be for the orchestras to raise more money. That is the true
economic challenge orchestra boards face today.
The New York Times,
February 27, 2010, p. C2.
STATES BEGINNING TO REVOKE CHARITIES' TAX EXEMPTIONS
Faced with
budget shortfalls, some states are contemplating revoking tax exemptions for
charities in order to raise more revenue. The state leading the way is Hawaii
- other states include Kansas and Pennsylvania. States like Massachusetts
are asking charities to voluntarily pay taxes by making voluntary payments in
lieu of taxes. This is not a good idea for states to be considering. Charities
for one dollar can do successfully what the states will fail to do for
ten dollars. But it is a big temptation for legislatures who do not have
better ideas.
The New York Times, February 28, 2010, p. 21.
___________________________
New Webinar Series
The Center for Nonprofit Success has just released its first
webinar on how to
build a successful and effective board of directors. Audley (Buddy) Wolfe
Jr., Senior Associate of Lawson Associates, is one of three professionals conducting
the webinar.
The webinar consists of two components:
1. An online video that you can download at any time.
2. A follow-up live teleconference with the speakers for registered webinar viewers
in which questions emerging from the video will be answered by the speakers.
You can watch a preview and order the webinar by going to: http://www.cfnps.org/national09.aspx
___________________________
Speaking Engagements
Wednesday, May 5th, 2010 - Audley (Buddy) Wolfe, Jr.
Capstone Conferences - DC Fundraising Conference
Board Development and Managing Capital Campaigns
Holiday Inn Gaithersburg
2 Montgomery Village Avenue
Gaithersburg, MD 20879
First Session: Board Development - Engaging your lay leaders
TIME: 1:00pm-2:30pm - Audley (Buddy) Wolfe, Jr.
Second Session: Managing Capital Campaigns
TIME: 2:45 pm-4:15 pm - Audley (Buddy) Wolfe, Jr.
Click here for more information.
Wednesday, May 19, 2010 - Audley (Buddy) Wolfe, Jr.
Center for Nonproft Success - DC Fundraising Conference
Catholic University of America (CUA)
Edward J. Pryzbyla Center, Room 322
620 Michigan Ave NE
Washington, DC 20064
Session: Capital Campaign
TIME: 1:30 pm-2:45 pm - Audley (Buddy) Wolfe, Jr.
Click here for more information.
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